As the internet has revolutionized the world, online shopping has peaked. It is estimated that 90% of Canadians shop online for ease and convenience. So, with the growth of e-commerce, packaging has become everyone’s focus. Gone are the days when brands used the packaging only for product safety. Packaging has gone a long way with the emergence of online business. Now, brands understand the value of top-class boxes for their business promotion. It is the first physical touch point a client has with any brand. With this, you can make a good impression of the brand.
What is the Significance of E commerce Packaging?
The famous saying, Doesn’t judge a book by its cover goes wrong with e-commerce packaging. The online buyer always estimates the worth of your branded products through their packaging. Good packaging boxes save your products from damage and give your brand a high reputation. It also serves for brand marketing and enhances the aesthetic appeal of your products. The well-designed packaging in the competitive online business landscape can make your brand stand out. It fosters customer loyalty and attracts new ones towards your brand.
If you are still confused, the following reasons explain why e-commerce packaging matters a lot.
Safeguard Products During Transit
One of the primary purposes of e-commerce packaging is to provide safety for your products. Top-quality packaging safeguards delicate items and gives better protection during transit. Products can get damaged as they are delivered in planes, trucks, or ships. This can result in product breakage and customer disappointment without durable boxes. Therefore, brands prefer sturdier corrugated boxes to avoid such losses. These boxes also ensure the safety of products from courier mishandling, which can cause a big mishap.
Enhance Customer Satisfaction
Your customers delight in purchases that arrive intact in beautiful packaging. They always expect nice product packaging and appealing looks. So, when you make them happier with adorable packaging, they express their love for your brand. They love to buy your products again and become loyal customers. In addition, packaging that is easy to open also gives the best user experience. This brings positive feedback from customers.
Elevate Brand Identity
The world has changed, and online sellers do research before buying a product. The rising competition of e-commerce businesses makes brands conscious of building a strong brand identity. So that customers can reach them without any hurdle. To make the customers remember your brand is essential to stand in the Canadian market. You can show your brand name’s unique logos on the packaging for this. The brand information and other details will make it easy for customers to access them. They can easily recognize after seeing the logos where the parcel comes from.
Create Memorable Experience
In the digital world, the unboxing experience has become a great marketing tool. Therefore, brands focus on packaging to give customers the best user experience. Many influencers share unboxing videos on social media. It gives you a platform to show your brand name and attract new customers.
Popular Types of E commerce Packaging Boxes
There are various options when it comes to the top boxes for e-commerce packaging. However, which is best for your product and brand depends on the purpose of the packaging. Here, we mention popular types of e-commerce packaging boxes.
Strength of Corrugated Boxes
The corrugated boxes are very suitable for e commerce packaging due to their durability. It has three walls that give high strength to these boxes during shipping. The multiple layers provide high security to a wide range of products. The durable structure of these boxes absorbs impacts and minimizes the risk of damage. Moreover, the recyclable material makes them eco-friendly choices. The corrugated stock handles it efficiently, whether you are shipping electronics, books or clothing.
Elegance and Protection with Rigid Boxes
As the name suggests, rigid boxes are robust and not foldable. These kinds of boxes are used to pack expensive or high-end items. The sturdier nature of such boxes makes them more resilient and protects your luxurious products from any kind of damage. Made from thick material, rigid boxes offer excellent protection. Hence, the premium appeal of such boxes presents your product gracefully.
The Convenience of Poly Mailers
The choice of Poly Mailers bags is good for non-fragile products. They are lightweight, soft, and flexible packaging options for your brand. The water-resistant nature of this packaging protects your content in all weather conditions. Besides that, they are a cost-effective and space-saving solution for brands. These kinds of packaging options take up less space than normal boxes.
The Cushioning of Padded Envelopes
The cushioned mailer or Padded Envelopes are best for delicate products. They are made of thick paper and lined with bubble wrap or foam. You can ensure that your product will reach intact inside these envelopes. The inside padding of envelopes saves products from bumps and drops. Hence, they suit small items like jewellery, books and electronics.
The Versatility of Mailer Bags
Mailer bags are perfect for providing secure and stylish shipping options for your products. Their versatile shape gives your products a sharp look and enhances the unboxing experience. They can hold print on the inner and outer sides to promote your business. Furthermore, you can add handles to give these bags a premium feel.
Eco-Friendly Boxes Reflect Commitment to Sustainability
As sustainability is the priority of Canadian brands, Kraft material is important. Businesses are using Eco-Friendly Boxes to minimize their packaging’s impact on the planet. The use of such boxes shows your brand’s care for environmental safety. Made from recyclable material, these boxes attract the positive response of your eco-conscious customers. Moreover, these boxes are durable enough to protect your products from any damage.
Future with the Sustainable Shipping Boxes
Using eco-friendly stock to customise shipping boxes is your step towards safe packaging solutions. Eco-friendly shipping Boxes are often made from 100% recyclable material. They are excellent for encouraging everyone to take steps to ensure the safety of our planet. They inspire eco-conscious clients and make your brand reliable for them.
Conclusion
Ultimately, choosing the top boxes for ecommerce packaging becomes easy after reading this blog. Packaging protects your product and gives a better user experience. It also introduces your brand to customers with printed details. Every type serves a unique purpose, from luxurious rigid boxes to durable corrugated boxes and sustainable packaging. You can choose what suits your products most. At Urgent Boxes Canada, you will top e-commerce packaging options at reasonable rates. The sustainable and durable packaging options will help you beat the high competition.
